People’s Liberation Army in China has Mission of Honor

MAY 12, 2011 • The U.S. Army has it own promotion and training tool in America’s Army, now the People’s Liberation Army in China has Mission of Honor. The game was co-developed by the PLA’s Nanjing command, and the Wuxi Giant Interactive Group Inc. Gameplay is divided into three sections: basic training, individual missions and team combat. Impact: So far, most coverage of Mi.....

DFC Intelligence Methodology

FEBRUARY 21, 2011 • DFC Intelligence was founded in 1994 with a stated goal to provide strategic research that would enable companies to understand the growing video game industry and the emergence of what people back then were calling by such antiquated terms as multimedia and information super highway.  The philosophy driving DFC was distinguishing between what was real, what was hype, and from that point building a roadmap of how new and established markets were likely to emerge, grow a.....

Gran Turismo 5 Ships 5.52 Million

DEC. 10, 2010 • After selling in 5.52 million units for the launch of Gran Turismo 5 worldwide, Sony Computer Entertainment announced that the franchise had exceeded sales of 60 million units since the original game was released in December 1997. Gran Turismo 5 is the ninth installment in the series. Impact: Gran Turismo 5 was not on every analysts’ radar to be a huge hit until recently than.....

Redken Labs Tries Sponsored Video Game

NOV. 5, 2010 • Redken Labs has a prominent sponsored console game project aimed at attracting young women to its brand. The firm sells its beauty products only through professional salons, and none of its competitors has ventured into gaming yet as a marketing vehicle. Redken worked with developer Little Orbit to create Busy Scissors for the Wii and Nintendo DS. The $19.99 title is a realistic hairstyling and simulation game aimed at the 8 to 16 year-old girls t.....

Starsiege Tribes Redux

OCT. 25, 2010 • More than a decade after the trend-sending Starsiege Tribes online FPS multiplayer game from Dynamix was making a name for itself, Global Agenda developer Hi-Rez Studios has acquired ownership of the property. Hi-Rez plans to release an MMO based on the franchise called Tribes Universe. Alpha testing will commence in 2011. Three factions, will be featured with support for large-scale PVP battles of more than 100 players. The world will be persist.....

Games2Win Hits U.S.

OCT. 14, 2010 • Zapak’s Games2Win platform in India is making a play for U.S. online gamers this Halloween. The service has six Halloween-themed games available, and also has added a Halloween house to its Chimpoo.com virtual world that can be purchased and decked out in creepy virtual items. In past years, Zapak’s Halloween games have seen  page views leap from 40,000 to 70,000 on Oct. 31. .....