The Gamesman-S2JULY 4, 2008 • New Zealand’s independent The Gamesman video game retail chain is being acquired by GameStop. Adding The Gamesman’s eight locations brings GameStop’s holding in the country to 38 stores.

Impact: GameStop continues with its steady acquisition of retailers in Europe and Oceania. The added market share should enhance the company’s dominance in selling video games. The question remains whether GameStop can be as successful in expanding into new markets on its own where it cannot buy established dealers.