Global Video Game Consumer Segmentation

$5,995

The Global Video Game Consumer Segmentation report is highlighted by a pivot table based spreadsheet that provides the number of video game consumers by country, region, and platform. The 3 billion global video game consumers are segmented into over 400 individual categories.

The report also comes with a 35-page pdf summary with some key highlights

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Description

There are now over 3 billion video game consumers around the world.  A major challenge is identifying where these consumers are located and which platforms they are using.  The Global Video Game Consumer Segmentation report is highlighted by a pivot table based spreadsheet that provides the number of game consumers by country, region, and platform.

The report also comes with a 30-page pdf summary with some key highlights.

NOTE: The pdf file is available for immediate download.  The Excel spreadsheet is password protected and sent out separately.

Users can run their own analysis and automatically create custom charts.

For more detailed information about this report and the pivot table option fill out the form below to receive more information and product samples.

Many game consumers now play on multiple platforms: console, PC and mobile.  This report allows users to identify the number of those consumers in each country and region.  In addition, only consumers that pay money for games on a specific platform are included.  This eliminates both double counting of multi-platform consumers and the many consumers that only play free games.

Platforms Include:

  • PC
  • Console
  • Mobile

Country/Region Breakdown Includes:

United States
Canada
U.K./Ireland
Germany/Austria/Switzerland
Belgium/Luxembourg
Scandinavia
France
Italy
Netherlands
Spain/Portugal
Poland
Romania
Russia/CIS/Ukraine
Czech/Hungray/Slovakia
Other Europe
China
Japan
Taiwan
South Korea
Hong Kong/Singapore
India
Other Asia
Australia/New Zealand
Other Oceania
All MENA
Mexico
Brazil
Other Latin America
All Sub-Sahara Africa

 

LATEST EDITION: FEBRUARY 2021

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Table of Contents

I.      Executive Summary   6

A.     Overview   6

B.     Terminology and Methodology  8

II.         Global Gamers by Type and Region   11

A.     Total Global Gamers by Type  12

B.     Asia Gamers by Type  13

C.     North America Gamers by Type  14

D.     Europe Gamers by Type  15

E.     Latin America Gamers by Type  16

F.      MENA Gamers by Type  17

G.     Oceania Gamers by Type  18

H.     Sub-Sahara Africa Gamers by Type  19

III.       Global Gamers by Platform    20

A.     Console Gamers by Region  20

B.     Primarily PC Gamers by Region  22

C.     Mobile Only Gamers by Region  24

D.     Primarily PC and Mobile Gamers by Region  26

IV.        Global Gamers by Country   28

A.     Top Countries by Overall Gamers  28

B.     Top Console Gamer Countries  30

C.     Top PC Gamer Countries  31

D.     Top Mobile Gamer Countries  32

List of Tables

Table 1 Gamer Categories Included in Segmentation. 9

Table 2 Country and Regions Included in Segmentation. 10

Table 3 Total Worldwide Gamers by Type. 12

Table 4 Asia Gamers by Type. 13

Table 5 North America Gamers by Type. 14

Table 6 Europe Gamers by Type. 15

Table 7 Latin America Gamers by Type. 16

Table 8 MENA Gamers by Type. 17

Table 9 Oceania Gamers by Type. 18

Table 10 Sub-Sahara Gamers by Type. 19

Table 11 Console Gamers by Region. 20

Table 13 Primarily PC Gamers by Region. 22

Table 14 Mobile Only Gamers by Region. 24

Table 15 Primarily PC and Mobile Gamers by Region. 26

Table 16 Top 20 Countries by Total Gamers 29

Table 17 Top Countries for Console Gamers. 30

Table 18 Top Countries for PC Gamers 31

Table 19 Top Countries for Mobile Only Gamers. 32