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Can Microsoft Control PC Game Distribution?

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PC game sales soared in 2020 driven by Covid stay-at-home orders. Sales leveled off in 2021 and the latest DFC forecasts predict a slight decline in 2022. However, at $37 billion a year the PC game business is as strong as ever and is the most lucrative platform for a wide range of products. With the potential Microsoft acquisition of Activision Blizzard, a major question is whether there will be a shakeup in PC software d…..
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Microsoft Acquisition of Activision Blizzard Should Be Approved

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Going into the last part of 2022 it is looking like the Microsoft acquisition of Activision Blizzard (ATVI) will be approved. Microsoft has successfully framed the deal as a means of improving its competitive position in the PC game and console game spaces, an area where Microsoft has struggled against Valve and Sony. However, becoming more competitive in the video game business is not the primary consideration driving the acquisition. The reality is that acquiring ATVI is not about Mi…..
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PlayStation 5 Forecast

Subscription Services Drive Video Game Market Growth

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It is no secret that video game software delays will result in a weak holiday 2022 product lineup.  However, overall video game revenue in 2022 is expected to see continued growth without major new hits.  This is a sign of how the game industry has successfully moved to a games as a service model. In the latest DFC Intelligence market forecast 2022 software revenue from console and PC games …..
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