THQ Testing Free-to-Play
SEPT. 23, 2010 • THQ chief executive explained on an investor conference call how the publisher will be testing an adapted F2P model with its retail titles. The concept is to release stripped down versions of selected titles for between $29 and $39, and providing consumers the option of purchasing up to $100 in addition DLC. The model will be tested next year with THQ’s MX vs ATV off-road racing game.
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