Interview Joymax Set For A Breakout

MARCH 26, 2011 • Ask gamers in Turkey about South Korean publisher Joymax and there’s a very good chance they will recognize the company thanks to the popular free MMO Silkroad Online. The same would not be true in North America where Joymax is not very well known. However, that situation is changing. Joymax is making a big push to raise its market share worldwide. Last year Joymax merged with another Korean gamemaker, WeMad.....

Interview Bigpoint & 3D Browser Games

MARCH 24, 2011 • Bigpoint GmbH is one of the major online game success stories, not only in its home territory of Europe, but progressively worldwide. Since the company was founded in 2002, it has attained lofty milestones along the way, including the world’s largest browser game provider servicing more than 170 million registered users. As an online game company to watch, attracting 250,000 new users a day in 25 languages, .....

Nintendo 3DS Launches in Japan

FEB. 27, 2011 • The Nintendo 3DS went on sale in Japan for ¥25,000 yen ($300). An estimated 400,000 units were shipped in for the launch. By March 31, Nintendo expects to sell 1.5 million units in the country. Japan had a head start on Europe and the U.S. where the new 3D handheld released a month later. .....

Sony Latin American Campaign launched

NOV. 10, 2010 • Sony Computer Entertainment America launched its first Latin American regional television marketing campaign for its PlayStation brand. Saatchi & Saatchi Latin America developed the campaign with the theme Live in a State of Play. The ads try to show the wonder, curiosity and excitement of being young and experiencing everything for the first time by showing people with the heads of toddlers  engaged with their PlayStations. In addition to t.....

Another Chinese Wii Clone from 3DiJoy

OCT. 28, 2010 • There’s another Wii clone in the works for the Chinese market that is taking advantage of the government’s restrictions on game consoles made outside the country. What’s novel about the new device from 3DiJoy Corp. is that it is designed as a service for IP televisions coming to market – no hardware needed except for the motion controllers. For 133 Yuan ($20) for the controllers, and another 30 Yuan a month ($4.50) for IPTV s.....

Games2Win Hits U.S.

OCT. 14, 2010 • Zapak’s Games2Win platform in India is making a play for U.S. online gamers this Halloween. The service has six Halloween-themed games available, and also has added a Halloween house to its Chimpoo.com virtual world that can be purchased and decked out in creepy virtual items. In past years, Zapak’s Halloween games have seen  page views leap from 40,000 to 70,000 on Oct. 31. .....

DeNA Acquires Ngmoco

OCT. 12, 2010 • DeNA, the company behind Mobage Town mobile social game platform in Japan, acquired San Francisco Bay Area iPhone game developer Ngmoco for $400 million. The acquisition was one of the largest ever for an iPhone studio. DeNA’s intends to integrate its Mobage.....