Impact: Blockbuster is one of the best examples around of why it can be difficult for an existing company to change with the times. Netflix was a venture funded startup and it would seem that Blockbuster should have had no problem competing on its mail order distribution model. Unfortunately the company was too weighed down by its reliance on brick and mortar retail stores to change its ways. We wonder how much of the Blockbuster scenario will play out for existing packaged goods distributors in the game space. Â