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The Failure of Google Stadia
When we had our first look at the Google Stadia streaming service at GDC in March 2019 we left uncertain. To us it was unimpressive, but we were told Google had more up its sleeve. Last week Google Stadia officially launched (we think) and it became clear the emperor has no clothes. Google Stadia is dead on arrival. I…..
Will it be Sony and Microsoft versus Google and Amazon?
Last week many industry observers were surprised when Sony and Microsoft announced a deal to work together on cloud games/AI and other technology. This deal was done at the highest level of both companies. The big question of many observers is whether Sony and Microsoft are teaming up to fight a perceived challenge from newcomers like Google and Amazon? The deal basically has Sony using some of Microsoft’s Azure cloud platform technology to develop game and content streaming serv…..
Google Has Solid Brand Strength Among International Gamers
After the Game Developer’s Conference, DFC Intelligence wrote about how Google Stadia will face many challenges trying to make an impact in the gaming community. However, our most recent survey confirms what we have been seeing for a long time. The Google brand is quite strong among video gamers. To look at the potential for streaming games, …..
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