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Global Video Game Consumer Segmentation With Excel

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    There are now over 3 billion video game consumers around the world.  A major challenge is identifying where these consumers are located and which platforms they are using.  The Global Video Game Consumer Segmentation report is highlighted by a pivot table based spreadsheet that provides the number of game consumers by country, region, and platform.

    The report also comes with a 35-page pdf summary with some key highlights.  This report is available separately.

    Users can run their own analysis and automatically create custom charts.

    Many game consumers now play on multiple platforms: console, PC and mobile.  This report allows users to identify the number of those consumers in each country and region.  In addition, only consumers that pay money for games on a specific platform are included.  This eliminates both double counting of multi-platform consumers and the many consumers that only play free games.

    Country/Region Breakdown Includes:

    United States
    Canada
    U.K./Ireland
    Germany/Austria/Switzerland
    Belgium/Luxembourg
    Scandinavia
    France
    Italy
    Netherlands
    Spain/Portugal
    Poland
    Romania
    Russia/CIS/Ukraine
    Czech/Hungray/Slovakia
    Other Europe
    China
    Japan
    Taiwan
    South Korea
    Hong Kong/Singapore
    India
    Other Asia
    Australia/New Zealand
    Other Oceania
    All MENA
    Mexico
    Brazil
    Other Latin America
    All Sub-Sahara Africa

    Video Game Consumer Segmentation

    LATEST EDITION: MAY 2019

    TABLE OF CONTENTS FOR PDF ONLY Table of Contents