Apple hardware and operating systems are already major platforms for video games.    Now Apple is making major investments in consumer entertainment services including games.  This 25-slide Powerpoint brief looks at Apple’s potential growth in the video game space.

• Assessing consumer installed base for iPhone, iPad and Mac
• Understanding audience on Apple devices
• Size of software business on App Store
• Forecasts for future growth
• Looking at Apple subscription services with 5-year forecasts
  • Apple Music
  • Apple TV+
  • Apple Arcade
• Analysis of Apple Arcade
• Overview
• Assessment of initial launch
• Long-term look at Apple’s strategy and potential

This brief is included as part of the DFC Executive Brief Series