{"id":7562,"date":"2010-06-10T11:11:41","date_gmt":"2010-06-10T18:11:41","guid":{"rendered":"http:\/\/www.dfcint.com\/dossier\/?post_type=news&#038;p=7562"},"modified":"2018-08-07T18:49:24","modified_gmt":"2018-08-07T18:49:24","slug":"quick-hit-gets-nfl-nod","status":"publish","type":"post","link":"https:\/\/www.dfcint.com\/dossier\/quick-hit-gets-nfl-nod\/","title":{"rendered":"Quick Hit Gets NFL Nod"},"content":{"rendered":"<p style=\"text-align: justify;\"><img loading=\"lazy\" class=\"alignleft size-full wp-image-9499\" src=\"http:\/\/www.dfcint.com\/dossier\/wp-content\/uploads\/2010\/06\/quick-hit-football-S.jpg\" alt=\"quick-hit-football-S\" width=\"400\" height=\"334\" \/>JUNE 10, 2010 \u2022 Quick Hit Football, the online football game that launched last October, has managed to secure a multi-year deal with the NFL to bring league teams, logos, schedules, and stadiums to the Flash-based game. More than one million people have signed up to play Quick Hit Football in its first five months. EA does have an exclusive third-party license with the NFL running through 2012, but it doesn&#8217;t cover online or mobile platforms. Yet since EA has chosen not to release a PC version of Madden NFL this year, Quick Hit Football becomes the only NFL licensed title playable on a PC.<\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #3366ff;\"><em><span style=\"color: #000080;\">Impact: It was surprising that a small startup like Quick Hit could find this type of loophole in EA&#8217;s contract with the NFL.\u00a0 While, in the short term, it is unlikely to make a dent in the Madden franchise, it does present a good opportunity for the NFL to expand its property beyond the EA-based console games.\u00a0 The inability of EA to capitalize on the huge base of dedicated football fans that are looking for a less action based experience on non-console platforms has been a major gap in the Madden franchise.\u00a0 Clearly the NFL is now looking for some smaller partners that can focus on building out different niches.\u00a0<\/span>\u00a0\u00a0<\/em><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>JUNE 10, 2010 \u2022 Quick Hit Football, the online football game that launched last October, has managed to secure a multi-year deal with the NFL to bring league teams, logos, schedules, and stadiums to the Flash-based game. More than one million people have signed up to play Quick Hit Football in its first five months. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[78,66],"tags":[451],"_links":{"self":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts\/7562"}],"collection":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/comments?post=7562"}],"version-history":[{"count":5,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts\/7562\/revisions"}],"predecessor-version":[{"id":13975,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts\/7562\/revisions\/13975"}],"wp:attachment":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/media?parent=7562"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/categories?post=7562"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/tags?post=7562"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}