{"id":5142,"date":"2008-12-04T19:57:20","date_gmt":"2008-12-05T03:57:20","guid":{"rendered":"http:\/\/www.dfcint.com\/dossier\/?post_type=news&#038;p=5142"},"modified":"2013-04-29T17:13:08","modified_gmt":"2013-04-30T00:13:08","slug":"namco-bandai-launches-surge","status":"publish","type":"post","link":"https:\/\/www.dfcint.com\/dossier\/namco-bandai-launches-surge\/","title":{"rendered":"Namco Bandai Launches Surge"},"content":{"rendered":"<div id=\"attachment_7679\" style=\"width: 485px\" class=\"wp-caption alignleft\"><img aria-describedby=\"caption-attachment-7679\" loading=\"lazy\" class=\"size-full wp-image-7679\" alt=\"Afro Samurai will be the first Surge title.\" src=\"http:\/\/www.dfcint.com\/dossier\/wp-content\/uploads\/2008\/12\/Afro-Samurai-S.jpg\" width=\"475\" height=\"267\" \/><p id=\"caption-attachment-7679\" class=\"wp-caption-text\">Afro Samurai will be the first Surge title.<\/p><\/div>\n<p>DEC, 4, 2008 \u2022 To better reach the U.S. market, Namco Bandai launched a Santa Clara, Calif.-based studio and label named Surge. The first title expected under the Surge brand is Afro Samurai in January 2009. Other Namco Bandai IPs will be moved to the label, in addition to original content from the U.S. studio, plus outside developers in the U.S.<\/p>\n<p><span style=\"color: #3366ff;\" data-mce-mark=\"1\"><em>Impact: Namco Bandai has been releasing games in the U.S. for well-over 20 years.\u00a0 However, like many of the large Japanese publishers, Namco Bandai has really only had a thinly staffed satellite office in the U.S. that mainly focused on product distribution.\u00a0 As Japanese publishers are increasingly forced to go international as domestic sales decline, the strategy is becoming to build up full-fledged development studios in key markets around the world.<\/em><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DEC, 4, 2008 \u2022 To better reach the U.S. market, Namco Bandai launched a Santa Clara, Calif.-based studio and label named Surge. The first title expected under the Surge brand is Afro Samurai in January 2009. Other Namco Bandai IPs will be moved to the label, in addition to original content from the U.S. studio, [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[],"_links":{"self":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts\/5142"}],"collection":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/comments?post=5142"}],"version-history":[{"count":4,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts\/5142\/revisions"}],"predecessor-version":[{"id":7678,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts\/5142\/revisions\/7678"}],"wp:attachment":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/media?parent=5142"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/categories?post=5142"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/tags?post=5142"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}