{"id":17044,"date":"2019-04-26T03:25:22","date_gmt":"2019-04-26T03:25:22","guid":{"rendered":"https:\/\/www.dfcint.com\/dossier\/?p=17044"},"modified":"2019-04-25T20:25:56","modified_gmt":"2019-04-25T20:25:56","slug":"latin-american-gamers-love-steam-twitch-and-youtube","status":"publish","type":"post","link":"https:\/\/www.dfcint.com\/dossier\/latin-american-gamers-love-steam-twitch-and-youtube\/","title":{"rendered":"Latin American Gamers Love Steam, Twitch and YouTube"},"content":{"rendered":"<p>Latin American video games are a big deal.\u00a0 Consumers in Latin America are really into video games.\u00a0 However, taxes and fees can make game hardware costs prohibitive.\u00a0 This is why Latin America could be a leader in streaming services.\u00a0 <a href=\"https:\/\/www.dfcint.com\/product\/streaming-game-services-consumer-survey-summary\/\">DFC Intelligence recently conducted a survey of gamers in North America, Europe, and Latin America<\/a>.\u00a0 The results among consumers in Latin America are encouraging for Amazon, Google, and Steam.<\/p>\n<p>Our survey specifically targeted game consumers so the results do not speak to the general population.\u00a0 93% of Latin American gamers surveyed had tried Twitch (Amazon) or bought from Steam (Valve).\u00a0 Furthermore, these services had a high satisfaction rate.\u00a0 The number of gamers with a favorable or highly favorable attitude towards Twitch was 79% and for Steam was 94%.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone wp-image-17045 size-full\" src=\"https:\/\/www.dfcint.com\/dossier\/wp-content\/uploads\/2019\/04\/latinamerica.jpg\" alt=\"Latin American Video Games\" width=\"574\" height=\"446\" srcset=\"https:\/\/www.dfcint.com\/dossier\/wp-content\/uploads\/2019\/04\/latinamerica.jpg 574w, https:\/\/www.dfcint.com\/dossier\/wp-content\/uploads\/2019\/04\/latinamerica-300x233.jpg 300w\" sizes=\"(max-width: 574px) 100vw, 574px\" \/><\/p>\n<p>While these numbers may be discouraging for would-be competitors, Google and YouTube also ranked very high.\u00a0 Among Latin American gamers, 72% had used YouTube Gaming and the overall positive rating for YouTube was 81% (with 80% for parent Google).<\/p>\n<p>Amazon as a company did not do as well, but mainly that seems to be because of a more limited presence.\u00a0 Over 40% of gamers in Latin America had no preference for Amazon with only 5% having a negative opinion (about the same as for Twitch).<\/p>\n<p>Of course, the Latin America market is not as large as North America or Europe.\u00a0 However, in the DFC Intelligence gamer segmentation over 150 million consumers have been identified as potential subscribers for a high-end cloud or streaming game service.<\/p>\n<p>Once again, we stress that these results should be taken with a grain of salt.\u00a0 DFC is doing a comprehensive analysis of streaming services in specific markets and consumer surveys are only a small portion of the results.<\/p>\n<p>In the coming weeks, we will be presenting some more results from our surveys.\u00a0 If you would like more information about these surveys or other DFC Intelligence products, <a href=\"https:\/\/www.dfcint.com\/contact\/\">please fill out this contact form<\/a>.<\/p>\n<p><a href=\"https:\/\/www.dfcint.com\/product\/streaming-game-services-consumer-survey-summary\/\">For more information about the survey go here<\/a>.<\/p>\n<p>https:\/\/www.dfcint.com\/product\/streaming-game-services-consumer-survey-summary\/<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Latin American video games are a big deal.\u00a0 Consumers in Latin America are really into video games.\u00a0 However, taxes and fees can make game hardware costs prohibitive.\u00a0 This is why Latin America could be a leader in streaming services.\u00a0 DFC Intelligence recently conducted a survey of gamers in North America, Europe, and Latin America.\u00a0 The [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":17047,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[49,254],"tags":[252,83,12],"_links":{"self":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts\/17044"}],"collection":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/comments?post=17044"}],"version-history":[{"count":2,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts\/17044\/revisions"}],"predecessor-version":[{"id":17050,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/posts\/17044\/revisions\/17050"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/media\/17047"}],"wp:attachment":[{"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/media?parent=17044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/categories?post=17044"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dfcint.com\/dossier\/wp-json\/wp\/v2\/tags?post=17044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}