Sega Sammy Looking at Major Growth in North America and Europe

Sega Sammy Looking at Major Growth in North America and Europe

For fiscal 2023 ending 3/31/23, Sega Sammy Holdings (6460.T-JP: Tokyo) saw overall revenue grow 21% over 2022 to ¥390 billion.  The Consumer Entertainment Content division that focuses on home video games had YOY growth of 19% for fiscal 2023 and 17% in the fourth quarter.  For fiscal 2023, Consumer Entertainment Content accounted for 48% of total revenue and 70% of operating income. For fiscal 2024 which ends 3/31/24, Sega Sammy is forecasting 55% revenue growth for full ga.....
Sega Acquires Angry Bird Developer Rovio

Sega Acquires Angry Bird Developer Rovio

Sega Sammy Holdings (6460.T-JP: Tokyo) has announced plans to acquire Finland-based Rovio Entertainment for 706 million euros (about $776 million).  The tender offer bid will be launched around May 8.  The offer represents a 19% premium over the current stock price. Analysis Rovio is noted for the Angry Birds franchise which in recent years has enjoyed most of its success on mobile platforms.  Angry Birds was released in 2009 and was an early mobile.....
Japanese Video Game Companies Increase Focus on Western Markets

Japanese Video Game Companies Increase Focus on Western Markets

In a tough 2022, Japanese video game publishers did surprisingly well in the high-end North American and Europe markets.  This is an indication of a trend of Japan IP having a larger impact on the global market.  It also highlights some major differences between pay-upfront business models and live services/free-to-play models. Japanese Companies Dominated the Late 1980s and early 1990s With the rise of Nintendo in the 1980s, publishers from .....
Home Video Games Drive Increase For Sega Sammy

Home Video Games Drive Increase For Sega Sammy

For its third fiscal quarter ending 12/31/22, Sega Sammy saw sales increase 20% to ¥122 billion (nearly $1.1 billion).  Sales in the entertainment contents division rose 33% to ¥94 billion (about $800 million), with video game sales for that division growing 39% to ¥68 billion. Analysis Sega Sammy is a diversified company that is seeing much of its recent growth from its overseas home video game business.  Sega was a pioneer in home video .....

Sega PC Games Sales Pick Up

FEB. 11, 2014 • In financial disclosures for the nine months ending December 31 Sega Sammy Holdings Inc. reported that its top selling retail games platform was Sega PC games. In addition, the number of PC titles sold versus the same period the previous year grew from 770,000 to 2.3 million units, an increase of 198%. Football Manager 2014, which was released in October, was the best selling PC title at 680,000 units. On console, the best selling title was Sonic.....

Sega Digital Games Drive Growth

AUG. 1, 2013 • Digitally delivered games are accounting for a larger portion of revenue at Sega Sammy Holdings Inc. For the first quarter ending June 30, the Sega digital games segment grew 60.8% to ¥8.2 billion ($82 million) compared to the same period last year. What’s more, Sega brought in more in digital sales than its packaged titles, which accounted for ¥7.6 billion ($76 million). Leading the upswing in digital games was Phantasy Star Online 2 that.....

Sega Shepherds MadWorld

OCT. 6, 2008 • Sega is working closely with the ESRB to ensure that its violent MadWorld game for the Wii gets no worse than an M rating when it releases next March. The publisher may not release the title in other markets until it examines consumer reaction to the U.S. release. Sega already doesn’t expect to m.....